The Citable Expert™ Intensive
The Citable Expert™ Intensive is a three-hour brand messaging session with Carrolee Moore, founder of The Podcast Pitching Society. You leave with a clear position, the words to say it, and a branded report you can use on every stage, page, and podcast.
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Sound familiar?
If you sound like everybody else in your industry, the right people can't tell you apart.
You've done the work, and you know it's good. But when someone asks what you do, the answer comes out long, or careful, or like every other bio in your field.
That's the gap the Intensive closes. Before anyone pitches you to a host, puts you on a stage, or writes about you, you need a message that's specific, ownable, and easy to repeat. Otherwise every appearance spends your credibility on a description nobody remembers.
We work through it together, out loud, until it sounds like you on your best day.
The questions ask about your work, your clients, your results, and how you describe yourself today. Answer them thoroughly. They're the raw material for everything we do in the session.
With breaks. We work through your Stand, the belief you want to be known for; your Story, the proof from your experience and your clients' results; and how it all connects to what you Sell. That's the Bankable Authority™ framework, applied to you.
Within 3 to 5 business days: your positioning, your core message, your Visibility Power Points™, and language you can use in your bio, your pitches, your website, and your next interview.
Questions come up once you start using it. Carrolee is there for 14 business days after you receive your report.
What you get
Who you serve, the problem you solve, and why you, in plain words.
The one or two sentences you'll use everywhere, tested out loud in the session.
The sharpest, most ownable perspectives you hold, ready for pitches, talks, and interviews.
The full session, so you can go back to the exact moment it clicked.
Everything above, delivered within 3 to 5 business days.
Direct access to Carrolee while you put it to work.
Honest fit
A good fit
You're a consultant, coach, author, or founder with real results. You can explain your work to a client in a room, but your bio, your website, and your pitch don't sound like the person in that room. You may be pivoting, moving from B2C to B2B, or stepping into a bigger version of your work.
Not the right fit
The Intensive sharpens a message around work you already do. If you're new to business and still exploring your options, it's too early. And if your message is already clear and you're ready to be booked, The Citable Expert™ Engine is the better place to start.
Why message comes first
Here's the part most people skip. A podcast host introduces you with your bio. The audience decides in the first two minutes whether you're worth listening to. And everything you say afterward becomes a transcript that search engines and AI assistants read to work out what you're known for.
If your message is vague, every one of those moments works against you. The host reads something generic, the audience hears someone who sounds like the last guest, and the transcript describes you five different ways.
A clear Stand fixes all three at once. You're introduced well, you're remembered for one thing, and the record of what you've said lines up with what you want to be hired for. That's when visibility starts to compound instead of scattering.
It's also why we won't pitch an Engine client until the message is right. The Intensive is where that work happens for experts who need it first.
Investment
One payment.
Two payments of $1,500.
Enroll
Pick your session time, pay, and answer the intake questions in one step. The calendar holds your seat as soon as checkout is done.
Questions
The Citable Expert™ Intensive is $2,500 paid in full, or two payments of $1,500.
We spend three hours together on Zoom, with breaks, working through your positioning, your audience, and the way you describe what you do. The session is recorded so you can go back to it.
A branded report within 3 to 5 business days of your session, and 14 business days of support from Carrolee after that, so you can ask questions as you put it to work.
Answer the intake questions thoroughly. The more honest and detailed your answers, the more we can do in three hours.
No. The Intensive is a messaging session for experts whose message isn't clear yet. The Citable Expert™ Engine is a six-month podcast booking program for experts who already have that clarity.
You can, but you don't need to. The Intensive is the one offer you can enroll in directly on this page.
